It can sometimes feel like you’re never the right age. For a while you’re too young to be taken seriously, then suddenly you’re too old to be relevant. This edition of Creative Review takes some of the issues that relate to ageing and creativity to task, beginning with a look at advertising. Elsewhere, it checks in on an ongoing quest at the Royal College of Art in London to design a better world for all ages, and explores what role brands and businesses can play in making the menopause less traumatic for those going through it, and better understood by all.