One of the most respected and trusted awards for the commercial creative industries, it demonstrates the vital role that creativity plays for business in driving innovation and growth. The Annual honours work from the worlds of design, advertising, digital, craft, music, creative effectiveness and more. It offers an opportunity to look back at the great work produced in the past year, but also a chance to reflect on the trends and ideas that have emerged. This year’s Annual features nine Winners – work chosen by the judges to be exceptional – and over 60 Honourable Mentions.